Growth in a Time of COVID
Talking to Gulløv it’s clear he has grand ambitions for the company, but he’s having to realise those conditions under unusual constraints.
“First, how do we effectively grow our business in this corona-restrained world?” he asks. “We’re not able to travel so we now do live demonstrations remotely. We have almost a tv studio in our assembly hall. It can become a strength for us in that we don’t have a large organisation, we just have that video studio instead. Last week I was demonstrating to Chile and then to the Middle East. So we can grow, we can do business with good virtual support.”