Sold her business for 700 million: Now she is entering Cobot Lift, which wants to deliver to the whole world

How do you sell your collaborative robot with vacuum lift solution in a global pandemic stationed in Slagelse? It is done online as so much else. An investment in a professional setup for web presentation of the robot and the tools, a local invention which has boosted the sales international. Just in 3 months Cobot Lifts revenue has exceeded last year’s total sales revenue and there is potential for even more.

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Growth in a Time of COVID

Talking to Gulløv it’s clear he has grand ambitions for the company, but he’s having to realise those conditions under unusual constraints.

“First, how do we effectively grow our business in this corona-restrained world?” he asks. “We’re not able to travel so we now do live demonstrations remotely. We have almost a tv studio in our assembly hall. It can become a strength for us in that we don’t have a large organisation, we just have that video studio instead. Last week I was demonstrating to Chile and then to the Middle East. So we can grow, we can do business with good virtual support.”